Writer · Critic · Strategist · Austin, TX
Jacob Clifton
Jacob Clifton is a writer, cultural critic, and content strategist based in Austin, Texas. He spent fourteen years as a flagship staff writer at Television Without Pity — one of the most widely-read TV criticism sites of its era — and has contributed to Tor.com/Reactor, the Austin Chronicle, BuzzFeed News, Vulture, and Science and Discovery Channel. He writes Where Were We, a column of recaps, criticism, and personal letters, and the serialized novel Oldie. His other novels and short fiction are available through Stag + Birch. For content strategy, editorial consulting, and 1:1 writing coaching, visit Clifton Creative.
There’s a version of this sentence that’s been true since 2000: some number of people on the internet have strong feelings about how Jacob thinks about television. That number was once a million readers a week, back when Television Without Pity was the place people went to find out what a show was actually doing — not just what happened, but why it mattered, and what it cost, and what it meant that you couldn’t look away. He was there for fourteen years. Since then: Gawker, Tribune Media, Reactor Magazine, the Austin Chronicle. A writing school that was also a little bit a coven. A Patreon. A collection of novellas. A card deck. A husband named Jason and two dogs who have opinions. The work is the same work it always was. The tools have just gotten better. And stranger.
The Ecosystem
What comes next, depending on where you want to go.
Where Were We
Recaps, criticism, and personal letters. At least five pieces a month, a mix of the personal and the critical: the promise lives on Patreon, the archive lives here.
Read the column → Join on Patreon →The Herbal
The foundation text. Essays on voice, practice, craft, and the philosophy behind Wild Magic. Start here if you want the deep work.
Get the Herbal →The Books
Novels, novellas, and the WATCHING series—essays on television, storytelling, and culture. Available in digital and print.
Browse Books →Wild Magic Counsel
One-on-one writing coaching and feedback. For writers ready for personalized guidance on their work and practice.
Learn About Coaching →Clifton Creative
Editorial strategy, content consulting, and SEO for brands. For companies building content teams and strategy.
Explore CCA →Wild Magic
The email newsletter. Dispatches on work, dogs, writing, and the world, sent when there’s something worth saying. Free.
Get Wild Magic →